The Play That Goes Wrong / Advertising Campaign

The goal of this project was to redesign the look of a play that would be “playing” at the Music Box Theatre and all the advertising that goes along with the honor of being played. I chose to do a conceptual type take to the idea that many aspects of the play goes utterly “wrong.” Using b/w paired with red to mimic the dramatic playful theme of the play known as The Play That Goes Wrong.